Search behaviour is shaping health decisions
Where do people really go for health information? Health information has never been more accessible. A symptom can be searched in seconds, a treatment explained…
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Where do people really go for health information? Health information has never been more accessible. A symptom can be searched in seconds, a treatment explained…
ViewHow remote interviewing, passive digital diaries and ethnography are strengthening modern healthcare fieldwork. The pandemic accelerated methodological change in healthcare research. What began as necessity…
ViewKey Opinion Leaders are often described as “hard to reach”. In reality, they are not hard to reach. They are highly selective. Senior clinicians, researchers…
ViewStriking the right balance between ethical incentives, transparency and trust in rare disease patient recruitment. Rare disease research is, by definition, complex. Small patient populations,…
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